ACNE STUDIOS X IKEA
This project represents a collaborative effort among three classmates, providing a comprehensive account of the entire product development process, spanning from concept inception to final execution. Additionally, the project delves into a comparative analysis of the strategic approaches employed by two distinct brands, IKEA and Acne Studios, shedding light on their unique product positioning and market strategies.
Global Sourcing Strategy
Developed an ethical and sustainable global sourcing strategy for a US-based brand, sourcing from Peru. Prioritize fair labor, environmental protection, and local community development. Transparently communicate the brand's commitment to sustainability, fostering positive impact, and inspiring others in the industry.
In a collaborative product management effort, four classmates devised a 6-month buying plan for Nike men's Jordan shoes. The plan emphasizes market research, inventory management, and promotional strategies, leveraging their combined expertise to meet customer demand and boost sales.